About nedir

A structure for marketing and sales to work together.

We help companies organize the relationship between marketing and sales to make better use of the demand they already generate.

The symbol

Two halves, one operation.

The nedir N is made of two halves. One ends where the other begins, the same way sales needs to carry on what marketing started.

Marketing
Attracts demand and explains the offer.
Sales
Responds, qualifies and follows up every opportunity.
Mission and vision

Clear processes, useful data and technology that fits the operation.

Mission

To plan and implement acquisition, conversion and sales follow-up with clear processes, useful data and technology suited to each client’s operation.

Vision

To be known for integrating marketing and the sales operation, with consistent delivery and long-term relationships.

Values

What guides every delivery.

  1. 01

    Quality

    Defined delivery criteria, reviewed pages and flows, and issues fixed before they affect use.

  2. 02

    Transparency

    We separate what the data shows, what is a hypothesis and what depends on the client.

  3. 03

    Commitment

    The sales problem comes first, and what we implement is followed up after delivery.

  4. 04

    Technical judgment

    Tools chosen for the process they need to serve and the maintenance they require.

  5. 05

    Respect for relationships

    Client and partner information, authorship and commitments are preserved.

Portrait of Matheus Nédir
Who leads

Matheus Nédir

Founder of nedir

Digital marketing professional based in Belo Horizonte, Brazil, working across paid media, landing pages, measurement, CRM and automation. His strongest experience is in logistics and transportation, in B2B operations with consultative sales.

At nedir, he leads the diagnosis, strategy and execution of each project. He uses artificial intelligence to move faster in analysis and production, always with human review.

Everyday tools

  • Google Ads
  • Meta Ads
  • Google Tag Manager
  • Pipedrive
  • GoHighLevel
  • n8n
How we work

One point of contact, focused agendas and recorded decisions.

  • One reference person from the start to the end of the project.
  • Every update shows what happened, what it means and what the next action is.
  • Decisions recorded and documentation handed over at the end, along with access transfer.
On nedir

The diagnosis, the hired implementations, the analysis routine and clear communication about what needs to change.

On you

The offer, the capacity to serve, the negotiation, keeping sales records up to date and the approvals.

First conversation

Let’s talk about your sales operation.

The first conversation is free. We look at your offer, how leads are handled and what data you have, and if it makes sense, we send a proposal with scope and costs itemized.